About Makro: The Shopify Plus Agency for Complex Commerce

The era of the agency that figures it out as it goes is over.

Commerce got operational. Storefronts now carry contracts, entities, warehouses, and systems of record, and a generalist cannot guess their way through that world. The market has moved to specialists: firms brought in for a known outcome, with the patterns already proven somewhere else.

That is the firm we built. One vertical: complex commerce on Shopify. One kind of client: the merchant whose storefront has to carry the business. We arrive with the machinery, the playbook, and the scar tissue already in place, and we are accountable to an outcome from the first conversation.

Go deep enough in one world and the problems arrive already solved. You are not funding our learning curve. You are inheriting it.

We build commerce systems the way infrastructure gets built.

Customer first, always.

We start with who buys and how they buy, then the data that serves them. Screens come last.

Systems before screens.

The ERP, the inventory truth, the pricing rules: mapped before a pixel moves.

Primitives over workarounds.

Native Shopify capability first. Every platform release makes your build stronger.

Own it. Do not rent it.

The integration is the spine of the operation. We will not put the spine in someone else's box.

Senior hands, end to end.

The person who scopes your build is the person who answers when something matters.

What working together is like. Hold us to every line.

01 · Every engagement

A senior lead runs your account, start to finish.

The person who scoped your build is the person who answers when something matters.

Straight answers in the first call.

You see the work every week.

One team owns storefront, middleware, and systems.

We say no when no is the right answer, in writing.

Built for large, operational catalogs. The receipts.

See all 31 cases →

01 WireAmerica 60,000 SKUs of wire and cable, spec-driven B2B ordering B2BIndustrial → 02 Ennis Fabrics Wholesale fabric on a deep catalog, wired to the ERP B2BERP → 03 NewPro Containers Magento to Shopify Plus with accounts and price lists intact MigrationB2B → 04 JC Perreault Big-ticket furniture and appliances across a retail network Omnichannel → 05 Clarius Medical device buying across product and software options DTCRegulated →

I started Makro because the interesting problems were being avoided.

Everyone wanted the brand refresh. Nobody wanted the sixty-thousand-SKU catalog, the price lists buried in an ERP, the storefront that had to survive a warehouse migration. So that became our work, and we built the machinery to do it properly instead of renting it.

Eight years in, the conviction is the same: do the hard thing well, own what you build, and keep senior people in the room. Everything good about this firm follows from those three. It is what we mean when we say complex commerce, made usable.

Mike Chammas · Founder

DTC and wholesale, one platform.

We chose the hard end of commerce.