Customize Customer Sign-In Text for Tailored Branding

Executive summary:

• Customize text on customer sign-in and passcode pages.
• Provides a brand-aligned customer experience.
• Available in the theme content editor for all merchants.

What changed

Shopify Plus now allows you to change the default text on your customer sign-in and one-time-passcode pages. This feature is accessible in your theme content editor, enabling you to adjust the text to align with your brand voice and provide a personalized experience for your customers.

Why it matters

This update empowers Shopify Plus merchants to create a consistent and immersive brand experience. By customizing sign-in text, you can differentiate your store from competitors and enhance customer perception, potentially leading to increased customer loyalty and conversion rates.

Role-specific impact

• Marketers: Utilize customized text to reinforce your brand message during the sign-in process.
• Developers: Easily make text changes without altering the theme code, enhancing workflow efficiency.
• Store admins: Quickly update sign-in text to reflect seasonal promotions or new brand messaging.

Use-case example

Real-world scenario & metric

Imagine a store focusing on luxury apparel. By modifying sign-in page phrases to reflect exclusivity, such as "Enter Your Exclusive Access" instead of "Sign-In", the store saw a 15% increase in return customer logins over a month.

Implementation checklist

1. Go to Online Store > Themes.
2. Select Edit default theme content > Customer accounts.
3. Customize the text as desired.
4. Save the changes to update the sign-in page.

FAQ

Q: How do I access theme content editor?
A: Navigate to Online Store > Themes > Edit default theme content.

Q: Can I revert to default text?
A: Yes, the editor allows you to revert changes at any stage.

Resources

Learn more by visiting Shopify's customization guide.

Need guidance? Talk to Makro.