Bush approached us when their brand was growing rapidly. They faced challenges with customers getting confused about their offerings, specifically the relationship between one-time purchases and recurring accessories, refills, pricing, and promotional offers. This confusion extended to the purchasing flow, which required our agency's expertise to resolve.
We devised a comprehensive strategy that involved refining product pricing, reimagining the purchasing concept, and reconstructing the shopping cart. As part of our commitment to excellence, we continuously implemented improvements and applied conversion rate optimization techniques to learn and provide better solutions for Bush's customers.