Mat & Nat faced numerous challenges with their outdated, non-functioning website that hindered their growth and creative campaigns. The slow website was not visually representative of the brand and its premium quality products and relied heavily on their old developers.
We worked closely with Mat & Nat to identify key milestones and outcomes, starting from a blank Online Store 2.0 theme. We built curated sections to support their internal product creation and launch processes, and collaborated with their creative team to ensure the aesthetics were always up-to-date. The projects was followed up with ongoing improvement and CRO initiative to continue learning and improving key KPIs.