Internationalization on Shopify, done like an operator.
Markets vs expansion stores, orders landing in the right legal entity, translation pipelines, seller of record, and B2B price lists in three currencies. The complete enterprise guide.
makro.Guide
The internationalization guide
Global, on Shopify.
Makro Agency2026
What's inside, section by section.
01
Markets gives you the rails. The enterprise work starts after
§ 1
02
One store, expansion stores, or both?
§ 2
03
Every order lands in the right subsidiary
§ 4
04
Local price in. Correct ledger out.
§ 5
05
Who is the seller of record? The CFO question
§ 7
06
Resellers in three regions. Price lists in three currencies.