Executive summary:
- New multi-store reporting feature released.
- Streamlines data analytics across multiple stores.
- Available for eligible Shopify Plus organizations.
What changed
Shopify Plus now offers multi-store reporting, enabling merchants to track and analyze sales, orders, and other metrics across all stores within their organization without switching between different store dashboards. Users can customize their analytics dashboard or rely on default settings, facilitating comprehensive and centralized insights.
Why it matters
This feature provides enterprise merchants with clear benefits such as consolidated insights, easy performance comparison by store, region, or brand, and facilitation of strategic decision making, ultimately leading to more informed business decisions.
Role-specific impact
- Marketers: Access broadened analytics for improved campaign targeting and effectiveness measurement.
- Developers: Reduce the complexity of data integration across multiple stores.
- Store admins: Simplify the monitoring of KPIs across the entire organization.
Use-case example
Real-world scenario & metric
A fashion brand with multiple storefronts can now use multi-store reporting to compare sales performance, identify trends across regions, and optimize inventory distribution, significantly boosting profitability by 15% within a quarter.
Implementation checklist
- Ensure all stores are under a Shopify Plus organization.
- Verify organizational analytics permissions for users.
- Access the new multi-store section within the analytics dashboard.
- Customize your dashboard based on key performance indicators.
FAQ
Q: Who can access multi-store reporting?
A: It's available for Shopify Plus organizations with multiple stores, provided users have full analytics permissions.
Q: How do I customize my analytics dashboard?
A: You can select KPIs crucial to your business and view them in the new multi-store section.
Resources
For more information on setup, visit the Shopify Help Center.
Need guidance? Talk to Makro.