Leverage Shop Minis for immersive buyer experiences

Executive summary:

• Launch of Shop Minis using the React SDK.
• New full-screen buyer experiences in the Shop app.
• SDK now available for early access to developers.

What changed

Shop Minis now offer immersive, full-screen buyer experiences within the Shop app. These are built using familiar web technologies and leverage our React SDK to streamline development. The Shop Minis SDK is available for early access, enabling the rapid creation and deployment of these experiences.

Why it matters

Shop Minis allow Shopify Plus merchants to engage customers through rich, interactive shopping environments directly within the Shop app. This creates a seamless and captivating shopping experience, enhancing customer satisfaction and potentially increasing conversion rates.

Role-specific impact

• Marketers: Gain a new channel to promote products with engaging content.
• Developers: Utilize the React SDK to build and iterate on Minis efficiently.
• Store admins: Offer enhanced shopping experiences without extensive new infrastructure.

Use-case example

Real-world scenario & metric

A fashion retailer uses Shop Minis to showcase a virtual fashion show within the Shop app, resulting in a 15% increase in viewer engagement and a 10% rise in sales.

Implementation checklist

1. Request early access to the Shop Minis SDK.
2. Set up your development environment with the latest SDK version.
3. Create a new project using the SDK commands.
4. Develop your interactive experience using React components.
5. Test your Shop Mini on mobile simulators or physical devices.
6. Deploy the Shop Mini to the Shop app after successful testing.

FAQ

Q: How do I gain access to the Shop Minis SDK?
A: Request access through the Shopify early access program.

Q: Can Shop Minis be used on all mobile platforms?
A: Yes, Shop Minis work on both iOS and Android through the Shop app.

Resources

For comprehensive setup instructions, visit the Shop Minis API Documentation.

Need guidance? Talk to Makro.