Executive summary:
- Now available: Duty-inclusive pricing feature.
- Increase global sales without customs surprises.
- Relevant for Shopify Plus merchants targeting international markets.
What changed
Shopify Plus has introduced duty-inclusive pricing, allowing merchants to integrate duties into product prices for international sales, ensuring customers aren't surprised by additional costs at checkout.
Why it matters
This feature reduces complexity and enhances transparency in international transactions, potentially boosting customer satisfaction and conversion rates by preempting unexpected costs.
Role-specific impact
- Marketers: Utilize this feature to craft clear, comprehensive marketing campaigns that highlight price transparency.
- Developers: Implement and customize the feature according to different international market needs.
- Store admins: Easily adjust product prices based on market-specific duty implications to maintain profit margins.
Implementation checklist
- Review the duty-inclusive pricing feature in your Shopify Plus admin panel.
- Decide which markets to apply the duty-inclusive pricing.
- Communicate changes to your marketing and customer service teams.
Resources
You can learn more about setting and managing duty-inclusive pricing through the Shopify Help Center.
Need guidance? Talk to Makro.