Extend Built for Shopify Grace Period to 60 Days

Executive summary:

• Grace period for Built for Shopify apps extended to 60 days.
• Allows developers more time to address compliance issues.
• Affects apps needing theme extensions and admin embedding.

What changed

Shopify has extended the grace period for Built for Shopify (BFS) apps failing specific automated criteria. Previously immediate, apps now have 60 days to address issues related to uninstalling via theme extensions and admin embedding without losing their BFS badge.

Why it matters

This extension is crucial for Shopify Plus merchants who rely on the BFS ecosystem, offering additional time to maintain app compliance, ensuring uninterrupted business operations, and preserving merchant confidence.

Role-specific impact

• Marketers: Strategize around app messaging and reassure customers of compliance procedures.
• Developers: Use the extended period to rectify compliance issues related to core BFS criteria.
• Store admins: Continue leveraging BFS apps without the immediate concern of status loss.

Use-case example

Real-world scenario & metric

Consider a BFS app that needs to adjust its admin embedding. With 60 days, the developer can correct the issue, maintaining its BFS status, which typically improves merchant retention rates by up to 15%.

Implementation checklist

1. Review current BFS compliance status.
2. Prioritize addressing theme extension and admin embedding requirements.
3. Utilize Shopify's partner resources for compliance guidance.
4. Monitor app status in Partner Dashboard.

FAQ

Q: What if an app doesn't meet criteria within 60 days?
A: The BFS badge will be removed until compliance is reestablished.

Q: How can developers track their app status?
A: Use the Partner Dashboard to monitor compliance and receive alerts.

Resources

Include Shopify documentation on regaining lost status for detailed compliance criteria. Need guidance? Talk to Makro.