The latest update to Shopify's Flow utilizes version 2025-04 of the GraphQL Admin API, introducing new query filter parameters like ends_at
, created_at
, and updated_at
for discounts. Similarly, subscription contracts can now be filtered using created_at
, updated_at
, and status
. This update enhances data precision and retrieval efficiency for Shopify Plus merchants.
These new filtering capabilities provide merchants with the ability to fine-tune their searches, improving data access speeds while reducing manual data sorting. This results in more precise marketing campaigns, inventory management, and customer interactions, allowing merchants to respond quickly to market changes.
An online clothing retailer utilizes the new updated_at
filter to monitor discounts applied in real-time, increasing their promotional efficacy by 20% as they can promptly adjust offers based on customer engagement, without irrelevant data bogging down decision-making.
Q: How do these new filters benefit marketers?
A: Marketers now have access to more refined data, enabling better-targeted campaigns.
Q: Are there any additional costs associated with these API updates?
A: No, these improvements are part of the existing Shopify Plus package.
Explore more about these GraphQL filters in the Developer changelog.
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