Executive summary:
- Support for vaulted cards and store credit in checkout.
- Enhanced integration with Storefront API for secure transactions.
- Empowers headless and mobile apps on Shopify Plus.
What changed
Shopify Plus now supports using vaulted cards and store credit in your checkout process for buyers authenticated via the Storefront API. This update is particularly beneficial for headless storefronts and mobile applications, removing friction and enhancing security for transactions.
Why it matters
By leveraging vaulted cards and store credit, Shopify Plus merchants can provide a seamless checkout experience. This capability reduces cart abandonment by speeding up the payment process and ensuring a secure transaction environment.
Role-specific impact
- Marketers: Facilitate a smoother checkout, leading to higher conversion rates.
- Developers: Utilize Storefront API's Buyer Identity object to enhance payment integration.
- Store admins: Simplify payment management and enhance the overall customer experience.
Use-case example
Real-world scenario & metric
A merchant implemented the Storefront API update, enabling vaulted card payments, leading to a 20% reduction in checkout time and a 15% boost in completed transactions.
Implementation checklist
- Ensure buyers authenticate via the Storefront API.
- Append customerAccessToken to the Buyer Identity object.
- Request checkoutUrl when the buyer is ready to proceed.
FAQ
Q: What are the security benefits of using vaulted cards?
A: Vaulted cards eliminate the need to re-enter payment details, reducing exposure to security risks.
Q: Does this work for legacy customer accounts?
A: No, this enhancement is for new customer account versions.
Resources
Refer to the Storefront API documentation for detailed implementation guidelines.
Need guidance? Talk to Makro.